AN ANALYSIS OF SUPPLY CHAIN INTEGRATION INFLUENCE ON COMMITMENT IN B2B RELATIONSHIPS
Abstract
The purpose of this paper is to analyze the relationship that exists between supply chain integration and commitment in business-to-business relationships. Already supply chain integration is a widely studied topic, but there are few studies that examine its impact organizational commitment. In this study, supply chain integration is conceptualized as comprised of six dimensions: customer integration, internal integration, supplier integration, technology and planning integration, measurement systems integration, and relationship integration. Employing a hierarchical linear modelling approach, it tests the effect of each of these six dimensions on organizational commitment. The testing results confirm the positive influence of supply chain integration dimensions on organizational commitment.
Keywords: Supply chain integration, Commitment, Hierarchical linear modelling, Albania.
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