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Adelina Hoxhaj


The goal of the linguistic and cultural study of Internet communication is to define the particulars of communication within a given group or environment, identify the formulas that are most frequently used for speech etiquette and communication features in general, characterize the cultural dominants of the relevant community in the form of concepts as units of the mental sphere, and pinpoint the appropriate case texts for this lingoculture. Internet communication, which is viewed as a cognitive-semantic phenomena, is linked to a variety of models of representation of communication in consciousness, including frames, scripts, mental schemes, cogniotips, addresses, etc.

Keywords:  internet, netizen, language, communication, linguistics.

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